Oh! Me heart, me heart!

Whenever under pressure, my great Aunt Maude (says it all doesn’t it?)  used to utter the classic words above. She did die of something else but it was part of her performance excellence when confronted or shocked.

Aunt Maud could not work in our place. This morning we had a potential client have conniptions because one thing we had done on a test website was exactly as briefed and they believed another brief applied. We demonstrated (thank goodness for emails as records) that we had done the work correctly and volcano turned to embers.

But it is a part of advertising and life in general. Expectancies are so high. Time is so short. What is it with us all? Have we lost our basic humanity?

I’m determined that we shall treat our team and clients with civility and courtesy. Hopefully those we supply might do the same.

Geoff Holt